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Atlantic women get ringing endorsement from the White House

Published on July 04, 2008

New York City, NY, USA - Today in New York City clients of the CME/ACOA Women Exporters' Initiative (WEI) received an endorsement from an unusual source: the guest chef from George Bush's White House. 

The WEI program, which encompassed five months of mentoring, training and guidance in the pursuit of making the 11 Atlantic Canadian food and beverage companies more export-ready, is concluding with the Fancy Food Show in New York City. The show, which boasts 6500 exhibitors and attracts approximately 25,000 attendees every year, is an opportunity for exhibitors from around the world to display their specialty foods, wines and other goods and services, while making valuable contacts and business developments.

Guy Mitchell, Celebrity chef and guest chef at the White House visited the CME ACOA women exporters booth and sampled the women exporters' products, "I have tried the products from Culinary wines and recommend them for all restaurants, it's the best product out there," said Mitchell. With endorsement from one of the leading chefs in the country, according to program leaders the WEI initiative has been a success through and through. Vice-President of CME Nova Scotia Division, Ann Janega says of the visit, "Having interest from a top chef in the country is a tribute to our women participants.  All of the women have advanced their export potential. Along with ACOA, CME looks forward to their continued success."

Others involved in the program are also pleased with the initiative."This is a very impressive initiative," says Pernille Fischer Boulter, of Kisserup International Trade Roots Inc., and lead mentor. "The support from ACOA and CME has enabled women Entrepreneurs from across Canada to gather valuable market intelligence, forge new business relationships and increase their export readiness. The mission information sessions and attendance in the Fancy Food Show has proven that our women entrepreneurs can compete on a world-wide stage."

The delegates will be returning from the trade mission in time to celebrate Canada Day festivities.

Photo: Celebrity chef Guy Mitchell is shown sampling the cuisine at the CME/acoa booth at the new york fancy food show. L to r are debbie windsor vice president ns for acoa, chef Guy.  Chef Erin Henry of the PEI Culinary Institute and Joanne Caissie, exporter of Culinary Wines, Shediac NB 





For more information contact:

Ann Janega
Canadian Manufacturers and Exporters


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